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Congratulation to Allworx for being awarded Best Channel Vendor 2010 from Business Solutions Magazine | From late September 2009 until early October 2009, BSM asked VAR subscribers to participate in the Best Channel Vendors survey. Allworx was awarded Best Channel Vendor in the VoIP category. Below is the methodology for the survey that determined the winners.
BSM asked subscribers to rate their vendor partners on a scale of 0 (worst) to 5 (best) in seven categories. They also provided some guiding questions to ensure consistency in how VARs interpreted each category:
Service/Support: Do you have positive working relationships with their staff? Does their staff respond to your requests adequately? Fix your product issues quickly? Are they easy to do business with?
Channel Friendly: Are they loyal to you and their other channel partners? Do they avoid competing with you, not unfairly selling direct? Do they push business toward you, instead of quoting prices to end users?
Channel Program: Are you satisfied with the variety and quality of services they offer (e.g. reduced shipping, marketing funds, VAR rebates, lead generation, etc.)? Do they effectively and consistently communicate program changes?
Product Features: Do their products meet your functionality needs? Is their product breadth adequate?
Product Reliability: Do their products meet your quality needs? Do you frequently need to fix their products?
Product Innovation: Do they update and adapt their products appropriately? Do they offer you new products to enhance your future growth opportunities?
Adequate VAR Margins: Are their products priced fairly so you can make an adequate profit reselling and servicing them?
They collected 12,073 votes from 1,354 unique reseller subscribers. The 1,354 resellers represent an estimated $8.8 billion in annual sales, an average of $6.5 million per participating VAR. An overall average score for each vendor was determined by adding the cumulative scores of the seven categories and dividing that score by the number of VAR subscribers who rated that product.
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