You wouldn’t create a communications solution for your customers without first knowing what their needs and goals are. The same can be said of your marketing efforts. You don’t want to jump into 2019 and mindlessly spend marketing dollars without first defining your target audience and how best to connect with it. A good marketing plan can help you do that, plus organize your efforts to help you focus on clear targets and exceed your goals. Join ScanSource and Mitel for this web seminar, where we’ll showcase the importance of marketing—starting with a strategic marketing plan—and how ScanSource and Mitel can help you plan, implement, and potentially fund your strategy.